Founded
2015
Founder
Greg Lindy, Jeanie Chong
Notable Typefaces
NovelNovel SansNovel Mono
Style
editorialbook
Notes
Los Angeles-based foundry led by Greg Lindy (Creative Director) and Jeanie Chong (Communications Director). Greg taught typography for over two decades, currently at ArtCenter College of Design. Jeanie brings nearly 30 years of LA design experience. Approach each typeface asking Why is this necessary? Notable clients include Dolby, Johnson and Johnson, Ogilvy, TBWA-Chiat Day, ViacomCBS.